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Board Advisory

Innovation and Added Value

Together with the board, Prof. Dr. C. Ruhi Kaykayoğlu and Y. Bora Kaykayoğlu, to develop capabilities to become stronger, more innovative and more efficient and overcome today's complex challenges 's Board Advisory service has been ongoing since 5 February.

At a glance

Project Focus
Innovation and Added Value
Project Lead
ConsultantProf. Dr. C. Ruhi KaykayoğluConsultantY. Bora Kaykayoğlu
Approaches Used
Facilitation
What Emerged
A framework for evaluating new product and service ideas · A draft process from idea to value

Inside the project

Focus

How can ideas be turned into value-added products and services?

The project focused on connecting the organization's consulting need to new areas of value. The organization wanted a project that would generate added value beyond its existing business.

Added value begins with identifying a gap in the market. It is completed through a process that connects the idea with the customer.

What was usually missing in new product development was not ideas, but a shared system for evaluating and developing them.

Scope

We worked on capability development through our consulting engagement with the institution’s board of directors. We focused on innovation, efficiency and addressing complex, current challenges.

Implementation

HOW WAS THE INNOVATION PROCESS DESIGNED IN THIS PROJECT?

We designed the innovation process not as an awards ceremony, but as a value stream in which ideas are selected and developed. At every stage, teams worked with their own market data.

Innovation is not the job of a single department. It is the result of how an organization learns and makes decisions.

The journey we designed

  1. 01EXPLOREA situation map was developed by considering the organization's real needs, current ways of working and external signals together.
  2. 02REFRAMEThe real need behind the stated request was reframed in the context of the organization's strategy and ways of working.
  3. 03BRING IT INTO THE ORGANIZATIONThe framework was turned into a structure connected to the organization's decision-making and working rhythm.

Kaykayoğlu project insight

Innovation is not about generating ideas, but about the system that turns the right idea into value.

Explore further

Selected resources that examine the transformation highlighted by this project from a broader perspective.

Kaykayoğlu

Which idea in your organization is still waiting to be put into practice?

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