New research: AI-Powered TRIZ and corporate creativity

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Think Like AI

Transformation with AIInnovation and Added Value

On 10-11 September 2024, the “THINK LIKE ARTIFICIAL INTELLIGENCE” training was delivered at TOFAŞ by Prof. Dr. C. Ruhi Kaykayoğlu. The training aimed to equip participants with the ability to offer innovative and effective solutions for business processes by adopting AI approaches.

At a glance

Project Focus
Transformation with AI · Innovation and Added Value
Approaches Used
Facilitation
What Emerged
A hands-on program in which teams tested technology against their own problems · Use cases drawn from real business contexts
Sector
Automotive
Year
2024

Inside the project

Focus

How can AI become an organizational capability without diminishing human creativity?

The TOFAŞ project focused on connecting a training need with technology. The organization wanted not just to purchase new tools, but to embed them in how its teams work.

The account of this project was structured around the organization's own definition of its needs.

The “THINK LIKE ARTIFICIAL INTELLIGENCE” training was delivered by Ruhi Kaykayoğlu.

Technology becomes useful not when its use cases are listed, but when teams test it against their own problems.

Scope

We delivered training on AI approaches for participants from the organization. We explored how these approaches could be used to develop solutions for business processes.

Implementation

WHAT ROLE DID GENAI PLAY IN THIS PROJECT?

GenAI was positioned not as a tool that produces ready-made answers, but as a working partner that helps teams address their own problems through stronger questions. Every example was drawn from a real business context.

What brings technology into an organization is not the tool itself, but teams’ ability to engage with it through their own problems.

The journey we designed

  1. 01EXPLOREA situation map was developed by considering the organization's real needs, current ways of working and external signals together.
  2. 02REFRAMEParticipants practiced creative problem solving and application through their own real work problems.
  3. 03BRING IT INTO THE ORGANIZATIONA follow-through plan was developed with teams to connect the methods learned to daily workflows.

Kaykayoğlu project insight

The value of new tools begins not when they are purchased, but when people use them to ask stronger questions.

Explore further

Selected resources that examine the transformation highlighted by this project from a broader perspective.

Kaykayoğlu

Which idea in your organization is still waiting to be put into practice?

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