All projectsVodafone Business
Vodafone Digital SME Training
Through Kaykayoglu Innovation Group and Pearson Türkiye, the Vodafone Business project prepares SMEs for the world of the future. To help SMEs digitalize and keep pace with global change, the Vodafone Business Digital SME Training Platform supports their digital transformation and guides their e-commerce activities. You can access training by Prof. Dr. C. Ruhi Kaykayoğlu, Y. Bora Kaykayoğlu and KiG solution partner Bilge Balcan at https://www.vodafone.com.tr/kobiegitimi/.
At a glance
- Project Focus
- Strategy and Transformation · Education and People
- Solution Area
- Strategy and Future Design
- Approaches Used
- Facilitation
- What Emerged
- A framework clarifying strategic priorities · Decision-making practice through future scenarios
- Sector
- Telecommunications
Inside the project
Focus
In an uncertain future, which priorities should guide today's decisions?
The Vodafone Business project focused on placing the organization's training needs within a strategic framework. The organization sought a way of working that connected its future with its decisions today.
The account of this project was structured around the organization's own definition of its needs.
Through Kaykayoglu Innovation Group and Pearson Türkiye, the Vodafone Business project prepares SMEs for the world of the future.
Future analysis becomes a guide only when teams translate it into their own decision-making contexts.
Scope
We provided training on digitalization and e-commerce through an online learning platform for SMEs. The training focused on supporting SMEs' digital transformation and offering guidance for their e-commerce activities.
Implementation
HOW WAS SCENARIO PLANNING USED?
We used possible futures not as a single forecast but as alternative scenarios against which today's decisions could be tested. The aim was to make foresight the language of decision-making meetings.
Rather than predicting the future, a stronger starting point is to design together how we will remain resilient across possible futures.
The journey we designed
- 01EXPLOREA situation map was developed by considering the organization's real needs, current ways of working and external signals together.
- 02REFRAMEParticipants practiced creative problem solving and application through their own real work problems.
- 03BRING IT INTO THE ORGANIZATIONA follow-through plan was developed with teams to connect the methods learned to daily workflows.
Kaykayoğlu project insight
Producing analysis about the future is easy. The challenge is embedding it in everyday decisions.
Explore further
Selected resources that examine the transformation highlighted by this project from a broader perspective.