All projectsSerkon Makina
Human-Centeredness in Textiles
Serkon Makina's textile manufacturers and customers worldwide trust Serkon's advanced products and solutions. With approaches tailored to each manufacturer's needs, our company supports textile manufacturers in achieving the best possible results efficiently and flexibly. Through the Creative Thinking process and Human-Centeredness, one of its creative thinking methods, it is making its products “customer-focused.” On 22-23 March, we completed another productive knowledge-sharing session with Creative Thinking and Human-Centeredness Training and a Workshop led by Y. Bora Kaykayoğlu.
At a glance
- Project Focus
- Creativity and Product Development
- Solution Area
- Creativity and Human Potential
- Project Lead
- TrainerY. Bora Kaykayoğlu
- Approaches Used
- Facilitation
- What Emerged
- Creative thinking practices tested on teams' own problems · Idea development and evaluation framework
- Sector
- Sector - Machinery
Inside the project
Focus
How can teams generate new product ideas amid routine work?
The Serkon Makina project focused on connecting a workshop-based need with creative thinking practices. Participants worked within their own product and business contexts.
The account of this project was structured around the organization's own definition of its needs.
Serkon Makina's textile manufacturers and customers worldwide trust Serkon's advanced products and solutions.
Creative capacity grows not through workshops but through small practices embedded in daily work.
Scope
We held training and a workshop on creative thinking and human-centered approaches with teams from an organization in the textile machinery sector. We worked on creative thinking methods to consider products in relation to customer needs.
Implementation
HOW WERE CREATIVE TECHNIQUES USED IN THIS PROJECT?
We used creativity techniques not as showmanship but as tools teams tested on their own problems. Each technique was applied to a real product or process problem.
The real resource in product development is not brilliant ideas but the discipline that keeps ideas alive.
The journey we designed
- 01EXPLOREA situation map was developed by considering the organization's real needs, current ways of working and external signals together.
- 02REFRAMEThroughout the workshop, teams worked collaboratively on their own problems. Each stage concluded with an output.
Kaykayoğlu project insight
The most valuable ideas emerge from the closest attention to the most routine problems.
Explore further
Selected resources that examine the transformation highlighted by this project from a broader perspective.