All projectsİstanbul Sanayi Odası
Value-Added Products with ChatGPT
Training was completed on 25-26 January 2024 and 5-6 February 2024 at the İstanbul Chamber of Industry's Odakule location with a total of 50 participants, led by our Creative Director, Y. Bora Kaykayoğlu, and supported by AI tools, among the newest and most effective technologies of our century. The training aimed to inform participants about improving innovative, value-driven product development processes using ChatGPT's advanced AI technology. Through the "Kattım Gitti" gamification developed by Kaykayoglu, new products were developed in the value-added product workshop using not only ChatGPT but also - Dall E - Midjourney - Runway tools.
At a glance
- Project Focus
- Transformation with AI · Innovation and Added Value
- Project Lead
- TrainerY. Bora Kaykayoğlu
- Approaches Used
- Facilitation
- What Emerged
- A hands-on program in which teams tested technology against their own problems · Use cases drawn from real business contexts
- Sector
- Chambers of Industry & Associations
- Year
- 2024
Inside the project
Focus
How can a new technology become part of teams’ actual workflows?
The İstanbul Chamber of Industry project focused on connecting workshop needs with technology. The organization wanted not just to purchase new tools, but to embed them in the way its teams work.
The gap between technology and practice is the real challenge for most organizations. This project focused on closing that gap.
The main barrier to AI adoption was not a lack of tools, but teams’ inability to connect the technology with their real business problems.
Scope
We worked with 50 participants on AI-supported, value-focused product development. In the workshop, we used the “Kattım Gitti” gamification activity alongside ChatGPT, DALL-E, Midjourney and Runway to develop new products.
Implementation
WHAT ROLE DID GENAI PLAY IN THIS PROJECT?
GenAI was positioned not as a tool that produces ready-made answers, but as a working partner that helps teams address their own problems through stronger questions. Every example was drawn from a real business context.
AI transformation begins not with purchasing new tools, but with people using them to ask stronger questions.
The journey we designed
- 01EXPLOREA situation map was developed by considering the organization's real needs, current ways of working and external signals together.
- 02REFRAMEThroughout the workshop, teams worked collaboratively on their own problems. Each stage concluded with an output.
Kaykayoğlu project insight
Technology becomes an organizational capability only when it enters teams’ actual workflows.
Explore further
Selected resources that examine the transformation highlighted by this project from a broader perspective.