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Storytelling in R&D Training
Components of Storytelling in R&D Product Storytelling Product Use Simulation Storytelling (Digital Twin) Storytelling in Problem-Solving Technological Convergence Storytelling We completed a productive 2-day “Storytelling in R&D Training” program on 24-25 November, delivered by Y. Bora Kaykayoğlu.
At a glance
- Project Focus
- R&D and Advanced Technologies · Creativity and Product Development
- Project Lead
- TrainerY. Bora Kaykayoğlu
- Approaches Used
- Facilitation
- What Emerged
- Technology and R&D roadmap framework · A development program that strengthened R&D capabilities
Inside the project
Focus
How can R&D teams turn technical knowledge into value-added products?
This project focused on addressing the organization’s training needs through R&D management.
Technology investments remain on paper unless they become ways of working. This project aimed to enable that transformation.
Components of Storytelling in R&D Product Storytelling Product Use Simulation Storytelling (Digital Twin) Storytelling in Problem-Solving Technological Convergence Storytelling On 24-25 November, Y.
The R&D teams had strong technical expertise. They needed a management system that connected this expertise to a technology roadmap and products.
Scope
We worked with participants on the components of storytelling in R&D, product storytelling and storytelling for product-use simulations involving digital twins. We also covered storytelling in problem-solving and technological convergence.
Implementation
HOW WAS TECHNOLOGY MANAGEMENT POSITIONED IN THIS PROJECT?
We treated technology management not as inventory keeping but as a decision-making system connecting technology to business value. The roadmap was built using the teams' own data.
A strong R&D center does not just produce technology, but connects it to the organization’s future.
The journey we designed
- 01EXPLOREA situation map was developed by considering the organization's real needs, current ways of working and external signals together.
- 02REFRAMEParticipants practiced creative problem solving and application through their own real work problems.
- 03BRING IT INTO THE ORGANIZATIONA follow-through plan was developed with teams to connect the methods learned to daily workflows.
Kaykayoğlu project insight
R&D is a capability, not a resource. When managed, it creates value. When unmanaged, it remains a cost.
Explore further
Selected resources that examine the transformation highlighted by this project from a broader perspective.